Faculty of Commerce, Hospitality and Tourism

Our Commerce and Marketing programme has a long-standing tradition and market-leading features in the field of marketing and commerce education. Its aim is to release professionals with up-to-date business knowledge, expertise, and skills to the labour market, who are able to perform the procurement and sale of various products and services in a demand-driven manner. Students graduating from this programme will be able to manage the commercial, logistics, and marketing activities of SMEs and large enterprises. The programme is offered by The Faculty of Commerce, Hospitality and Tourism. Here we focuses on omnichannel commerce, traditional and digital commerce, management, logistics, and marketing activities and practices related to domestic and international commerce and service processes, as well as the further expansion of related knowledge and skills. The programme provides sufficient depth of theoretical knowledge to ensure the continuation of one’s studies within the framework of a master’s programme.

The objective of the programme is to train specialists for cultural, human and community based social and economic coordination activity, who will be able to operate cultural, church and civil societies, entrepreneurial and non-profit organisations, state or municipal institutions, integrated, multifunctional organisations or institutions, as well as to organise, and for certain institutional levels, manage governmental involvement in relation to the improvement of the social and economic situation of cultural, youth and adult education, at local, community level.