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Business Development

About the Programme

The focus of the practice-oriented Masters program in Business Development is on small and medium-sized enterprises and family businesses. In this way, students can learn from experienced practitioners while also learning about the latest research findings and the latest trends related to the topics under discussion. Students in the Business Development Masters program who are already entrepreneurs, young people who are already planning on starting a business, those with an entrepreneurial attitude or professionals who can play a key role in entrepreneurship, will acquire a high level of theoretical and methodological knowledge of business development, business knowledge and managerial competencies.

Main Features of the Programme

Part-time
Part-time
  • Study SchedulePart-time
  • Form of FinancingState scholarship
  • Programme Level(M) Master’s program (MA/MSc)
  • LocationBudapest
  • LanguageHungarian
  • Title of the qualification on the diplomaEconomist in Enterprise Development and Entrepreneurship
  • Educational RequirementUndergraduate diploma

If You choose this Programme....

Students graduating with a Masters degree in Business Development are able to start up and run a business with a strategic mindset. They are able to apply the known innovative methods of corporate development in a creative way, to make professionally based decisions and to actively and effectively apply business communication and negotiation techniques.

Who do we recommend this program to?

  • Entrepreneurs
  • Business planners
  • Those with an entrepreneurial attitude
  • Professionals who can play a key role next to entrepreneurs

Content of the Programme

Knowledge of economics and social sciences: Strategic management and planning, Innovation process management, Advanced corporate finance, Corporate taxation.

General professional knowledge: International Business Development, Holistic Marketing, Organizational Communication, HR Management, Project Management in Practice, Creative Techniques and Organizational Innovations, Integrated Service Models, Hungarian Institutional System for SME development, Decision Theory and Methodological Knowledge, Financing of SMEs, Managerial Economics, Value Creation and Value Analysis, IT Solutions, Advanced Leadership Accounting, Business Legal Environment.

Other areas of professional knowledge: Consulting, Future Research, Organizational Culture, Organizational Development and Planning, Family Business Management, Responsible Management, EU Institutional Knowledge, Self-Knowledge, Advanced Research Methodology.

Career opportunities

  • Students graduating with a Masters degree in Business Development will have acquired the strategic mindset to enable them to start a business and operate it efficiently and effectively.
  • By applying familiar, innovative, creative business development methods, they will be suitable for making and guiding professionally grounded, future-oriented decisions in the course of their work.


More information

For further informations please click here.

Program leader: Dr. habil. Erzsébet Czakó 

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