Commerce and Marketing (logistics) - Képzés adatlap - Budapest University of Economics and Business

Commerce and Marketing (logistics)

About the Programme

Our special programme has a long tradition and market leading features in the field of marketing and commerce education. Its aim is to release such professionals with up-to-date business knowledge, logistics expertise and skills, who can carry out a demand-driven procurement and sale of various products and services. Students graduating here will be able to perform operational tasks in the commercial logistics activity of and prepare management decisions at SMEs and large enterprises. The programme provides sufficiently deep theoretical knowledge for a continuation in the Bachelor programme.

Main Features of the Programme

Full time

Study ScheduleFull time
Form of FinancingState scholarship
Programme Level(S) Short-cycle Vocational program
LocationBudapest
LanguageHungarian
Title of the qualification on the diplomaEconomist Assistant in Logistics
Educational RequirementSecondary school-leaving certificate

If You choose this Programme....

During the training, students obtain up-to-date theoretical and practical skills. The training is fully practice-oriented added in-depth foundations in economics, methodology and business management, making our graduates capable of the following:

• assessment of the situation of businesses and institutions,

• creating partial strategies,

• supporting the heads of commercial logistics organisational units and businesses, preparing decisions

• planning business activities and projects

• working efficiently in economic and commercial logistics projects within a business organisation.

Optional specialisations: No further specialization is available in the programme, the logistics specialisation focuses on insights related to commercial logistics, the organisation of material flows, e-logistics and digital supply chains.

Content of the Programme

Subject of the competence module:

labour market skills, professional and financial information processing skills, foreign language for business, business communication

Common module by field of training:

basics of economics, basics of business economics, basics of finance, basics of accounting, business analysis

Vocational training module:

management basics for commercial companies, marketing, market research, sales management, marketing communication and consumer behaviour, international business techniques and logistics

Logistics specialisation module: commercial logistics, e-commerce and its logistics aspects, material flows in the supply chain, business simulation

In case of continued studies in the Commerce and Marketing Bachelor programme or commercial logistics specialisation, at least 90 credits will be considered.

Career opportunities

Our graduates can find a job in the following areas:

commercial businesses,
logistics service providers, and
manager assistant and middle management positions at sales and logistics departments of profit-making businesses.

More information

Program leader: Dr. Éva Király PhD