BUEB Main page
Students' page HU - Magyar

Faculty of Finance and Accountancy

FFA

  • About us
      • About us
      • Programme portfolio
      • Our values
      • Our history
      • Services and projects
  • Our community
      • Management
      • Dean's welcome
      • Leadership
      • Educational units
      • Department of Applied Quantitative Methods
      • Department of Business Information Technology
      • Department of Management and Entrepreneurship
      • Department of Finance
      • Department of Accountancy
      • Department of Business Economics
      • Department of Leadership and Human Resource Development
      • Office for BUEB Sports External Department
      • Office of Languages for Specific Purposes at FFA
      • Service units
      • Dean’s Office
      • Student Services Group
      • Library
      • Hall of Residence
      • Student Interest Representation
      • FFA Student Union
  • Scientific life
      • Scientific life
      • Research portfolio
      • Acknowledgements and opportunities
      • Student excellence
  • Partnerships
      • Partnerships
      • Business relations
      • International relations
      • Academic relations
  • Student life
      • Organizations and communities
      • FFA Student Union
      • Sándor Lámfalussy Students’ Academic Society
      • Hungarian Economic Association (HEA) FFA Youth Organization
      • AIESEC
      • BEE Mentorship programme
      • Competitions and talent management
      • Students’ Research Society (TDK)
      • Sándor Lámfalussy Students’ Academic Society
      • Home competitions
      • International opportunities
      • Programs and applications
      • Culture and sports
      • Sports
      • FFA library
Home page >
Regina Zs. Reicher - Employee profile
Faculty of Finance and Accountancy
PSZK
FFA
Search
Menu
Search
Menu
Dr. habil. Regina Zs. Reicher
Department of Management and Entrepreneurship
Associate professor
PhD
Dr. habil. Regina Zs. Reicher
Contacts
  • Office:1149 Budapest, Buzogány utca 10-12.
  • Building:Building A, Ground Floor, Room 02
  • Phone:+36 1 374-6200
  • Internal extension:2040
  • Email:reicher.regina@uni-bge.hu

Introduction

I am currently working as a habilitated associate professor at the Department of Management, Faculty of Finance and Accounting, Budapest University of Economics and Business. I graduated as a mathematics teacher from the Berzsenyi Dániel Teacher Training College and obtained a university degree in computer science at the University of Veszprém. In addition, I have a degree in Foreign Language Professional Communicator from MATE. My PhD degree was defended at the Doctoral School of Management and Organization at Szent István University in CRM system selection, implementation and operation. My research interests include organisational problems related to the performance of enterprise IT systems. In 2016, together with my colleagues, I founded the BrainBay Research Centre, which investigates Generation Y and Z's job search and employment patterns, the emergence of CSR activities among SMEs, CSR activities affecting employment and innovation activities in the SME sector. Furthermore, I have participated in national and international research on Industry 4.0 as a strategic breakout point and its impact on SMEs' value chain and strategy organised by the SZE.
I regularly publish my research results in national and international professional publications and journals and regularly participate in scientific conferences and forums. In addition, I have ten years of experience in public education and 21 years of experience as a university lecturer. In the last years, I have been involved in the development and teaching of several subjects, such as IT user and professional skills (programming, database design and construction, web page development), ERP systems, CRM systems, software in marketing, SPSS application, production management, marketing, international marketing. In addition, I have been a lecturer and subject leader at the Doctoral School of Security Sciences at the University of Óbuda and a subject leader at the Doctoral School of Management and Organisation at Széchenyi University.
In addition to my teaching and research activities at the university, I also act as secretary, committee member, chairperson and referee at final examinations, doctoral workplace debates, TDK conferences and scientific conferences. I regularly carry out proofreading tasks for foreign journals, as well as for national textbooks and journals. I am a member of several national professional societies and editorial boards. I am constantly building my international network of contacts and am a member of the editorial board of an international journal. I have participated in several Erasmus programmes as a visiting lecturer.

Office Hours

LocationPSZK - Menedzsment és Vállakozás Tanszék A02
HoursCsütörtök 13.00 - 14.30
Commente-mail-es előzetes egyeztetés alapján

Subject(s) taught

  • Marketing (English) Operation management (Hungarian) Business economics (Hungarian)

Research areas

  • organisational problems related to the implementation of enterprise IT systems

Featured publications

  • Andrea, Tick ; Gyöngyi, Szabó ; Regina, Zs. Reicher Contribution of a CRM System to the Creation of a Family-Friendly Working Environment ACTA POLYTECHNICA HUNGARICA 18 : 11 pp. 75-96. , 22 p. (2021)
Go to the MTMT database
2025 - Budapest University of Economics and Business - All rights reserved v1.12.0
Useful links
  • Data of public interest
  • IT guides
  • Contact
  • Institutional information
  • Conditions of Use
  • Cookie settings
  • Privacy Policy
  • Applications
  • Requirement System for Students
  • Developments
Follow us
made by