On April 22 the Faculty of International Management and Business was visited by students and lecturers from our Belgian partner institution, Thomas More University.
In the framework of a several-week-long joint project the students worked in mixed BGE - Thomas More teams. The task was to improve the marketing mix of a Hungarian winery and reduce its ecological footprint.
The event was opened by David Parker, Director of the International Business Economics Double Degree Programme.
After the welcome speech the jury, comprising BUEB and Thomas More professors and representatives of Wines of Hungary Zrt, and the audience listened to the presentations of the seven shortlisted teams. After the results announcement attendees had the opportunity to socialise over sandwiches and refreshments.
Nearly 200 students participated in the event. On behalf of FIMB the collaboration was organised by Dr Harsányi Dávid and Dr Huszár Erika.
