Dr. Szilárd Németh
Department of Management and Entrepreneurship
Associate professor
PhD
Contacts
- Office:1149 Budapest, Buzogány utca 10-12.
- Building:Building A, 1st Floor, Room 118
- Phone:
- Internal extension:
- Email:nemeth.szilard@uni-bge.hu
Introduction
I graduated at Széchenyi István University in 2009. Between 2009 and 2012 I was a full time PhD student at the Department of Marketing and Management (Széchenyi István University). Between 2011 December and 2013 April, I was the program-director of the Kautz Gyula College for Advanced Studies. Since September 2012 I have been working at Budapest University of Economics and Business the Management Department. Since 2014 I have been a mentor instructor of Lámfalussy Sándor College for Advanced Studies. Since 2023 August I am the Head of the Management and Etrepreneurship Department.
Subject(s) taught
- Master Thesis (Hungarian)
- Marketing (Hungarian)
- College for Advanced Studies 1 (Hungarian)
- College for Advanced Studies 2 (English)
- Activity Management (Hungarian)
- Business Case Studies A (Hungarian)
- Business Project Planning (Hungarian)
- Business Economics (Hungarian)
- Management Studies (Hungarian)
Research areas
- consumer ethnocentrism, the role of the trademarks in the consumer decision making process
- entrepreneurship, family business
- marketing activities of festivals
- talent management, college for advanced studies movement
Featured publications
- Mapping problem-solving competencies and talent management strategies for universities
- From here to eternity: An empirical analysis of the goal system of family wineries
- Intergenerational Succession (Generational Change) = Strategic Renewal? The Emergence of Familiness in the Business Life of Dudits Hotels