Focus Areas - Applied research for economic and social impact
BUEB's diverse research and academic activities are characterised by focusing on research topics that are relevant to corporate practice and economic actors and have practical relevance. Our research teams work on R&D projects together with important players in the Hungarian economy, always with the aim of achieving a specific social and economic impact, so that our results can be utilised. We also strive to ensure that the results of our research are disseminated in the field of education and encourage our students to participate in research and scientific activities. The development of new curricula and related materials, the writing of new textbooks and notes is an important part of our scientific activity. Over the past years, BUEB has produced a number of textbooks, coursebooks, notes and e-learning materials that are used in several universities in the country.
In line with our strategy, we aim to increase the economic and social impact of our research, the number and visibility of our publications on several levels in the coming years. A significant part of the enhancement of high-level and international scientific activity takes place in the Centres of Excellence established by BUEB. In the case of applied research, we aim to generate knowledge that is useful for everyday life, where possible in collaboration with business partners, thus strengthening the applied scientific approach. Equally important to us is the development of quality education and talent management, which will significantly expand the University's talent base and make science a real and meaningful goal for all teaching colleagues.
Doctoral School
The profile of our Doctoral School of Entrepreneurship and Business is unique, as it is the first doctoral programme in Hungary that focuses its training and research on business and management issues of small and medium-sized enterprises. We were the first Hungarian institution with the status of a university of applied sciences to establish a Doctoral School.
Our Doctoral School offers a unique training programme in the Hungarian higher education space, from which both those interested in academic careers and those in close contact with business practice can benefit. Our graduates will enter the labour market as highly qualified professionals, teachers, and researchers, open to innovative approaches.
For further information, visit the Doctoral School website.
Centres of Excellence
In line with the BUEB's strategic goals, we have established five Centres of Excellence at the University, starting in 2017, focusing on the five main areas of our applied research activities. The Centres of Excellence are key players in their respective fields of activity in Hungary, play an important role in the relationship between higher education and companies and carry out high quality applied scientific research relevant to practice, involving corporate partners and students.
BUEB Centres of Excellence:
International cooperation
Development projects in international cooperation are an important part of our scientific activities. In the past, BUEB has been involved in a number of scientific projects, often as project coordinator. Since the launch of ERASMUS+ programme in 2014, we have been involved in more than 25 scientific collaborations, working with more than 50 partner institutions from over 20 countries. In all cases, projects are contributing to achieving the 3 core strategic pillars of the BUEB and its 9 related objectives. In addition to publications, the results of international research collaborations have been translated into the development and renewal of teaching materials.
Key International Cooperation
- HEHE - interactive entrepreneurial skills development in higher education (2014–2016)
- INSIST - generational transitioning in the management of family businesses (2014–2016)
- MARCIEE - marketing communication innovativeness of European entrepreneurs (2014-2017)
- ICCAGE - intercultural communicative competence - competitive advantage in global employability (2015–2017)
- GREEN MENTOR - encouraging environmentally conscious entrepreneurship in the framework of an innovative ECVET-based training program for a new professional profile of a mentor of green entrepreneurs (2015-2017)
- TRUST ME - training program to develop unique skills and techniques for mentoring (2015–2018)
- FAME - family business sustainability and growth (2016-2018)
- CONSUME-AWARE - enhancing quality in innovative higher education about consumer awareness (2016-2019)
- MENTORCERTT - business mentoring and certification (2017–2019)
- ISSUE - innovative solutions for sustainability in education (2018-2021)
- EU-CAB - comparative analyses of European identities in business and every-day behaviour (2018-2021)
- DE-DROP - developing the motivation of adults at risk of drop out (2018–2021)
- BRANDY - experiential education, interactive/intensive course of European Brand Management
- INTEREST - integrated reporting for SMEs transparency (2019-2022)
- EFFORT - effectiveness of responsibility teaching (2019-2022)
- LEARN TO CHANGE - collaborative digital storytelling for sustainable change (2021-2023)
- CORALL - coaching-oriented online resources for the autonomous learning of LSP (2019-2022)
- LEAD - learning and development in micro- and small enterprises (2021-2024)
- BESPOKE - business presentation skills for employability (2021-2024)
- COMMITTED - compliance of academic activities with foreign trade (2022-2024)
- ETDTFA - education and training development for the treatment of food allergies in the Horeca sector (2023-2025)
Faculty-related scientific activities
In addition to the university research focal points, our colleagues at the 3 Faculties of the BUEB carry out faculty-specific research. Researchers and research teams are typically linked to individual departments, but collaborations across departments or even Faculties are becoming increasingly common. The main research topics of the faculties are listed below.