BBU Students' page

• Tourism in social sciences / tourism social impact analysis, consumer behaviour researches (leisure consumption)
• Labour market and employment in tourism
• Tourism and product development

·        Consumer behaviour research in tourism

·        Consumer behaviour in destinations

·        Sustaniability intitiatives in Tourism esp. in Festivals

·        Social impacts of tourism  

• Emerging market players of the sharing economy and their effects on traditional companies
• Strategies of online platforms selling tourism services and market effects of their operation
• Market entry strategies for tourism businesses in the information society age
• Tourism business responses to the challenges of the information society (technological change, new business models, adaptation strategies)

• World heritage sites and values of the intellectual property list of UNESCO in Hungary. Exploitation of heritage resources
• Branding in the Hungarian tourism

Specialized themes:

• Overtourism
  

• Strategic planning and tourism development strategies on national level
• Tourism planning
• Spatial planning and development
• Spatial planning and tourism
• Tourism in the regional development strategies
• Regional tourism policies
• Product development in tourism
• Project development and project management in tourism
• Tenders in tourism development
• Tourism marketing strategies on national level
• Tourism marketing plans
• Branding in tourism
• Nation and country brands and tourism
• Destination and city marketing

Specialized themes:

·      aspects of well-being and tourism

·      intersection of tourism and cultural anthropolgy

·      voluntourism and responsibel traveller (international volunteering as a tourist experience, the impact of volunteer work on the host area and the traveler

·      applying the results of behavioral economics research in tourism

·      generational differences in tourism consumer behaviour

·      issues of societal ageing and tourism - inculding the elderly in tourism

·        Representation of travel in contemporary art: implications for cultural tourism

·        Memory tourism: exploring travel between former colonizers and colonized countries

·        Impact of international cultural programs in European Capitals of Culture

·        Community-based tourism planning: empowering local communities

·        Crisis management and recovery strategies in Latin American tourism

·        Transnational projects to promote sustainable tourism development

·        Adapting touristic services to meet the diverse needs of international visitors

·        Guest experiences with the use of peer-to-peer accommodation platforms

·        Strategies for the resolution of intercultural conflicts in touristic destinations

·        The use of OpenAI tools in the tourism industry

Specialized themes:

Management of economics and business development

• Development perspectives of health tourism: spa tourism or wellness tourism?
• Further opportunities in dental tourism (new markets, new segments or further development of existing ones, etc.)
• Hydro-hotels and medical bathes
• The role of insurance companies in health tourism (current insurance, domestic, foreign, EU, etc. opportunities, problems)

Specialized themes:

• cultural attractions, heritage management, arts tourism
• wellness, spa management, thermal baths
• cultural and creative cities, smart cities, sustainable cities, livable cities
  

Specialized themes:

• Cultural tourism
• Intercultural differences, conflicts and solutions in tourism industry

Specialized themes:

Sustainable/responsible tourism